Free help, from the heart.
There's a battle going on everyday all across the globe: people like you end up starting businesses because you can make a real difference... plus, there are no jobs out there that will pay you to do what you do best.
The battle happens because now you're in business, and you feel like you have to sacrifice your heart and what's most sacred just to make it work.
Is it possible to have effective business strategies that feel good to your heart and to your customers?
Free help is here for you- no strings.
The truth is that the world needs help. If you can read these articles and get help in making your business better, support yourself and your family, while making a difference in the world, then we're all in a better place.
If you like these articles, and you want more help every Wednesday, you can subscribe.
32 Free Articles
I've divided them up into four categories, so they are easier to peruse.
Free articles on marketing (below)
Free articles on strategy and getting things done.
Free articles on money and pricing.
Free articles on spiritual alignment.
Okay, have you got your cup of tea? Ready to settle in and get some help? Start reading below...
7 Free articles on marketing:
Three things Mandela, Gandhi and MLK, Jr. knew about marketing.
Mandela, Gandhi, and MLK, Jr. each helped millions of people, and their names are household words around the globe. Think they might have a thing or two to teach you about marketing with integrity? Actually, three things.
How to avoid wasting money on advertising.
Advertising seems so obvious: where else can you get in front of thousands of people? Unfortunately, the vast majority of advertising is good for wrapping fish, and not much else. Let's look at advertising.
When giving a FREE sample is worse than political Anarchy
Give something away for free to draw more customers in. Seems like it would work. When will free samples backfire in your business?
When being pushy is the best thing you can do.
Of course you don't want to be pushy or manipulative. But, by avoiding pushiness, are you leaving your customers alone in a burning kitchen?
An email signature that really holds water.
Most email signatures are really informative and kinda... ho-hum. Self-serving. Put your heart and your hand at the end of your email, and get your signature to carry water to a thirsty person.
Is your answer to 'what do you do?' acting like a crazed Boy Scout?
Your answer to 'what do you do' is most likely missing two simple words. And those two words are what will save you from leaving people feeling pummeled. What are those two words?
The Healing Power of Marketing
Marketing is a gross, slimy thing to do, and it's between you and what you really want to do. But hold it, is it possible that your marketing itself can provide healing for your customers.
"There is no secret Truth,
only truths we refuse to acknowledge.
Truth undermines the self
to which we so desperately cling.
The Truth is not hidden from us.
We are hiding from it."
Reb Yerachmiel ben Yisrael