By Posted in 3 Journeys of Marketing, Marketing.

4 days only–Sacred Selling Half Off Special

After I hung up the phone, I reflected on how far I had come. My teaching the current Sacred Selling course has brought me into a self-reflective mood around my own journey with sales.

The phone call had gone extremely well. The prospective client was someone I really enjoyed speaking with, what he was up to was inspiring for me. The challenges he was facing were exactly what I wanted to dig into with a client.

And the issue of money had come up. I had spoken my fee clearly without any tremor or nervousness at all. When he voiced concerns about the price, I checked in with my own heart about where his business was, what his current revenue level was, and what the potential was over the next bit of time. Then I heard and witnessed him, and yet spoke clearly to what I saw, and how he could be helped.

I invited him to become a client without any stickiness on my part, and the issue of the “too high” fee just melted away.

And it happened automatically, easily, smoothly. I gave the client plenty of space and choice. I used no hypey language or manipulative concerns. And I gave the client plenty of time to make the decision, without any pressure to sign up right then.

This is the norm for me now. Would you like it to be the norm for you?

Sacred Selling Home Study

The Sacred Selling Course has been a home study course since 2007. However, after the rebirth of our website and logo, we also realized that our learning materials needed the same level of attention.

Meris, our star designer, is also a very talented book designer. (Who knew?) Her first project with us is redesigning the Sacred Selling materials and let me tell you they are now BEAUTIFUL. Wow. I’m so grateful.

Design is more than skin deep. Great design makes the difference in how well you use and take in the information. The beauty makes you want to spend time with the materials. The thoughtfulness and genius in great design makes it easier to use and learn from.

So we’re re-releasing the Sacred Selling Home Study (which used to be called the Sacred Moment). And for the next four days you can get it for half off.

The Pre-Release Special

As with most of our materials, it will be available in print, not just digital. A lot of great learning happens on the computer, and yet reflection, depth, and breakthroughs most often happen away from the screen.

Since we’re finishing up the final proofs, and then taking it to the printer, it won’t be shipped until the week of September 12.

But for the next four days, you can purchase it at a pre-release price of 50% off.

The Details:

  • Purchase now, get 50% off the regular price.
  • 195 full-color, beautifully designed pages, spiral bound.
  • Compact, easy to work-in format.
  • Includes CD with mp3 and PDF files so you don’t have to download huge amounts if you don’t want to.
  • You will get *immediate* access (like, right now) to downloadable audio from the first two classes: Crafting Your Offer and Your Right Price.
  • You will receive the PDF of the final print version of the book the first week of September.
  • Estimated ship date is September 12 (give or take a couple of days).
  • If you and buddy want to work through it together, buy two copies and get an additional 10% off.

To have the skill, confidence, clarity, and profound sense of the sacred in your sales conversations can mean the difference between success and failure in business. If clients don’t say “Yes!” and pay you, everything goes down the drain.

If it’s right for you, I encourage you to get this home study course now.

Go get it: The Sacred Selling Home Study Course

Because we want to finalize the print costs and details with our printer, this pre-release price is only available through this coming Thursday, August 25.

If you have any questions, please ask.


By Posted in 3 Journeys of Marketing.

The Three Hour Business Gardening Challenge

Floppy-eared, pale-grey, and whole line of them growing… in the carpet of my office.

I’m back after three weeks away, and we’ve had two harvests, one expected, one not. The expected harvest was the big pile of green beans, yellow crook-neck squash, and blackberries that came ripe while we were gone.

The unexpected harvest were those mushrooms, fed by a little too much water from our garden watering system seeping down, evidently, into my normally extremely dry and clean basement office.

The lesson? Given the right conditions, things grow. They just grow.

Give your veggies the right conditions, sunlight, water, good soil, and they grow. Give mushrooms and mold darkness, water, and a wool carpet, and they grow.

It was very frustrating, even frightening (no one has to warn us about the health dangers of mold) to find the mushrooms growing. And it lit my heart up to see our garden bursting forth. Similar conditions, with some significant differences.

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By Posted in 3 Journeys of Marketing, Making a Difference, Marketing.

To GooglePlus or Not

Introduction: Jason Stein has been a personal friend, a colleague, and for some time now a Heart of Business practitioner. He works with clients and runs small groups for us, rolling up his sleeves and opening his heart (can you open an already wide-open heart?) to support folks in the steep slopes of their business. I’m grateful for his wisdom, his caring, his strength, his love, and his unwavering focus on helping clients be very profitable without losing their hearts.

p.s. Need some heart-centered help getting your business going?

Our two practitioners, Yollana Shore and Jason Stein, have each had a few openings recently. If you’re wanting hands-on, individual, one-to-one support for your business development, then may I recommend the Organic Business Development Program with either of them?

Heart-centered, spiritual, practical, nitty-gritty. Click below to read and then schedule a no-cost conversation with either Jason or Yollana:

The Organic Business Development Program: Heart-Centered

 


By Posted in 3 Journeys of Marketing.

The Problem with Being Positive

Introduction: This is a guest post by my friend, mastermind buddy, and person I’m jealous of Eric Klein because he’s so cool. Eric is probably one of the only, if not the only, successful-for-decades corporate consultant and ordained swami in the Kriya Yoga lineage.

Eric is the author of a best selling book, Awakening corporate Soul: Four Paths to Unleash the Power of People at Work (250,000 copies sold), and has worked with over 20,000 leaders from a wide variety of settings: Fortune 500 companies, healthcare, governmental and non-profit organizations-as well as mid-sized companies.

He’s also one heckuva doodler. Subscribe to the newsletter WisdomHeart.org for more from Eric. Serious. Really. Subscribe. I read every single one.

The Problem with Being Positive

I was at lunch the other day with a friend. While I waited for my soup, I kept smelling the spicy aroma of Tabasco sauce. My mouth watered. So, when my soup arrived I liberally dosed it with the spicy sauce. I went over board. From pleasantly spicy to tastelessly burning. Too much of a good thing . . . ruins the soup.

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By Posted in 3 Journeys of Marketing, Marketing.

Climbing gear (for when you hit a wall, and it all feels too hard)

Have you ever been moving ahead with a new project that you are truly passionate about… and hit a wall? Because it’s new, it’s probably been a stretch the whole time, but you were optimistic, you thought you could do it… And then suddenly, whether it’s the costs, the logistics, the people, the skills… Suddenly you don’t feel like you have what it takes anymore.

I was talking with a friend about this recently. She’s been starting a new business on a shoestring, getting her website together and all her foundations in place, but yet to bring in a steady flow of clients (it takes time…) and meanwhile, her debt has been weighing on her. Ouch.

She shared with me, through tears, the terrible fear that she wouldn’t be able to make this work.

Have you heard of “Transition”?

I have two beautiful children. My daughter was born in water at home. My son was born on a bed in hospital. In the last 20 minutes before each of them were birthed, I went through the part of labour that is known as ‘transition’. It’s the part where I felt like I couldn’t do it anymore, like it was all too much, all too hard. In the case of my son, I (who had been so committed to a natural birth) started to ask about drugs, surgery, anything… I was desperate and I knew I couldn’t do it on my own anymore.

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By Posted in 3 Journeys of Marketing.

No, I Won’t Give You A Referral

Introduction: This is a guest post from Tim Brownson from A Daring Adventure, someone I have gotten to know over the last year, and have been consistently impressed with his heart, his groundedness, and his practicality.

More than that, he’s one of the only people I’ve ever met who has successfully marketing himself as a “Life Coach” without any other kinds of marketing message involved. He has a secret sauce. Read the article, which won’t give you the secret sauce but will help you with understanding referrals. Then click through to his website (after saying hello to him in the comments here). I think you’ll understand the secret sauce. Something to learn here, folks.

No, I Won’t Give You A Referral

I recently received an e-mail from a client that I hadn’t worked with for over three years. It only contained one line and it said:

“I need a marriage counselor, I need the best and I need one now, can you recommend somebody?”

I immediately thought of a guy that I used to know from Toastmasters. We had become friends after representing our club in a speaking competition and as he had a PhD in counseling and specialized in relationships issues I presumed he must be good at what he does.

I was about to reply when I was struck by a thought. How do I know this therapist is really any good? Sure, he’s a nice guy, he makes me laugh and he has some heavyweight credentials, but what gives me the right to recommend him to somebody that trusts my judgment?

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By Posted in 3 Journeys of Marketing, Marketing.

Is Being Present Killing Your Business?

Introduction: Jason Stein has been a personal friend, a colleague, and for some time now a Heart of Business practitioner. He works with clients and runs small groups for us, rolling up his sleeves and opening his heart (can you open an already wide-open heart?) to support folks in the steep slopes of their business. I’m grateful for his wisdom, his caring, his strength, his love, and his unwavering focus on helping clients be very profitable without losing their hearts.

p.s. Need some heart-centered help getting your business going?

Our two practitioners, Yollana Shore and Jason Stein, have each had a few openings recently. If you’re wanting hands-on, individual, one-to-one support for your business development, then may I recommend the Organic Business Development Program with either of them?

Heart-centered, spiritual, practical, nitty-gritty. Click below to read and then schedule a no-cost conversation with either Jason or Yollana:

The Organic Business Development Program: Heart-Centered

 


By Posted in 3 Journeys of Marketing, Marketing.

Three Reasons Why You Can’t Enroll Clients at Networking Events

The air conditioner, and the ice water, is way too cold for 8 a.m. The napkins and table cloth are a little too white and crisp, as hotels tend to be. You’re at this awkward business networking meeting, and many other people in business casual attire are trying to look casual and at-ease.

Strangely enough, you connect with someone who is, or at least says they are, interested in what you do.

But it’s awkward. You want to ask them to come in for a session. Do you? Can you? Is it possible?

No, not really. But there is something you can do.

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By Posted in 3 Journeys of Marketing.

Have You Grown Into Your Business Yet?

I want to share with you a challenging, “what’s wrong with you?” email someone sent to me recently. Don’t worry, I’ve removed anything that could identify them.

Dear Mark,

I’ve been following your writings for a year now. As I’ve said a few times in response, your guidance has been an inspiration and a number of your articles have been truly inspiring. I was wondering how the redo of the website could improve what already seemed to be an excellent format.

Today, I opened yesterday’s email, clicked on the clickable, looked at the new website, read your article, and listened to the video.

I’m sorry; something seems off. It’s not that the message is different, but that the expression of it strikes me as not consistent with your Heart of Business message. My sense is that your new approach sticks out as veering from the authenticity I’ve come to anticipate from your presentations–awkward, maybe, at times, vulnerable, definitely, but all the more worthwhile for being genuine.

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By Posted in 3 Journeys of Marketing, Marketing.

The Perfect Storm of Projects

We had the perfect storm this past week. Three major creative projects with the exact same deadlines showed up.

Project #1: Opening the Moneyflow

The January to June course ended in June of all months (who’d-a-thunk?), and so the next program started this week.

Because we have systems and a team in place, I wasn’t imagining it was going to take a huge amount of effort to make it effort.

Still, there are a certain number of creative tasks to attend to so people feel cared-for, among them processing Business Assessments.

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