If you didn’t already know it, we Sufis are attached to paradox. You know, things like “neediness is the doorway to abundance” and “you have to be small to be big” and those kinds of things.
We made those up ourselves, we’re not just copying the whole Buddhist Zen koan thing, I promise. Paradox must’ve been [...]
Entries Tagged as '3 Journeys of Marketing'
No Article Today–A Workbook, Audio and Interviews Instead
Tags: 3 Journeys of Marketing · Outside the Lines · Spiritual Connection
Do You Really Need to Spend Big Bucks to Get the Attention of Search Engines?
Recently someone studying spirituality and money emailed me that she had found us through Google and was so moved by what she found here that she bought our Heart of Money home study course.
There are many nice and wonderful things to say here, including how humbled I am when this kind of connection happens. But [...]
Tags: 3 Journeys of Marketing · Business Relationships · Infrastructure & Systems
About Selling Too Much
Confession time: we’ve been selling a lot recently. If you’ve been reading this newsletter over the last weeks, you may feel similarly to the reader who asked, “Can you tone it down a bit? Love your offers, but just a little less.” A few echoing sentiments have been less polite.
I wanted to let you [...]
Tags: 3 Journeys of Marketing · Sales & Conversion
Warming Cold Calls Makes the Difference
Note: If you’ve hung out with the Heart of Business this year, you’ll recognize, the “Jim” in this article as Jim Brosseau, who worked with Heart of Business as a trainer and coach. In August, Jim realized that his business, Livin Spoonful, really needed his full attention, so he decided to leave Heart of Business. [...]
Tags: 3 Journeys of Marketing
Introductions… and Is It Worth Selling?
We have two newish members on our team. I say “newish” because they have both been around for awhile and I’ve been awkwardly remiss in not introducing them to you sooner.
The first is Trisha Cupra, who I’ve known for years, despite our being on opposite sides of the world. If you’ve been around for a [...]
Tags: 3 Journeys of Marketing · Business Relationships · Infrastructure & Systems · Sales & Conversion
Another Way to Fill a Class
What? Teaching Sells sold out in 12 hours? (Or was it six hours?) Either way, they sold out three quarters of a million dollars in products in less than a day?
Makes you wonder… How do “they” do that?
Earlier this year in my article, “7 Necessaries for Filling a Course“, under the subhead “Allowing More Time [...]
Tags: 3 Journeys of Marketing · Momentum · Sales & Conversion
Monday Heart Stuff #2
Aha! It’s the second week of this Monday Heart Stuff, so maybe it will be a tradition after all. What with an extreme delay over re-launching The Business Oasis, as well as several other smaller projects that have been sliding, I’ve been feeling like a bit of a boo-hickey in terms of consistency. So getting [...]
Tags: 3 Journeys of Marketing · Infrastructure & Systems · Round-Up
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