It’s Monday. Labor Day. Usually a holiday here in the States, but I spent all last week with my parents visiting the grandkids. They don’t really visit us anymore, but if you have both kids and parents, you already know what I’m talking about.
So, I’m working. And, just to make it fun, I thought I [...]
Entries Tagged as '3 Journeys of Marketing'
Monday Heart Stuff #1
Tags: 3 Journeys of Marketing · Business Relationships
Marketing Just Isn't Sexy
Here’s what came out of my heart this morning concerning the free teleclass and the Heart of Business Momentum Course we’re offering:
Having a full business in momentum is sexy. Having lots of money in the bank is is attractive. Feeling fulfilled and “in flow” is inspiring.
Marketing doesn’t seem to be any of those things. It [...]
Tags: 3 Journeys of Marketing · Promotions
About the Business Growth Process
So you read about some way to develop your business, or you take a class, or just have a great conversation with someone who knows what they’re talking about. Then you do something amazing: you actually try to implement what you’ve learned.
And it plops. Fails. Doesn’t look like it did in the cookbook. The waves [...]
Tags: 3 Journeys of Marketing · Mistakes · Momentum
How to Actually Get Clients from a Business Talk
Let’s just start with an obvious truth: giving a free talk is a great way to get the word out about your business. You can present at the local library, which may host a series of free talks related to your business. Or a company may invite you in to present at a lunch meeting. [...]
Tags: 3 Journeys of Marketing
The Problem with the "Fated" Client
There you sit, your heart brimming with love, and your business newly-launched. You do a few “marketing” things like put up a website, show up at a few events, hand out a few business cards. Maybe you even go 1980’s on us and put up flyers.
Then phone call comes in. “As soon as I saw [...]
Tags: 3 Journeys of Marketing
A Little Secret to Connecting Using the Written Word
Many business gurus like to talk about “voice” and “branding.” As in “Get your voice out there, or I’ll be branding you with my boot.”
Well, maybe that’s not quite how I’d ice the cake, but expressing yourself in an authentic way through your writing means that people will be more likely to connect with you [...]
Tags: 3 Journeys of Marketing
Does This Heart of Money Thing Really Work?
Starting in June, 2009, dozens of people took what was, I believe, the 24th time we’ve led the Heart of Money Transformational Journey.
There’s already a whole shebang of a sales page that explains the details. I just wanted to put this post up so that folks who are in the Heart of Money, or who [...]
Tags: 3 Journeys of Marketing · Promotions
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