3 signs it’s worth it to improve your copywriting
We’re in the middle of a week of celebrating that we *finally* finished our Heart-Centered Copywriting Home Study, something we had intended to finish more than two years ago. What happened? Priorities, that’s what happened. It was very painful, but I kept telling Steve, and he kept telling me, “It’s not time. It’s not time.” […]
[Video] 2 Years to Get to Yoga
Although many in the Heart of Business Community already know him, you may not, so I want to introduce you to Steve Mattus, who is our Director of Education and Community Manager. He’s also one heck of a great coach for his clients. Steve has been with us for several years now, first as a […]
How to respond when someone is interested
You’d think it’d be obvious- if someone tells you they are interested in what you do, then you just say… One of our clients asked this question recently, because she found she was freezing up. “What do I do? I don’t want to leap and drool all over them, I don’t want to bore them. […]
The Perils of Creating “Premium/Regular” Offers
I was facilitating a coaching call recently, and the topic of “premium versus regular” came up. You know, when you have two versions of an offer, one is the “regular” and one is the “premium” version that has more and costs more. There’s a lot of confusion about premium versus regular and how to do […]
Is Flexing On Your Prices Always a Sign of Weakness?
Pricing struggles hack at the heart of most business owners. Too high? Too low? Too greedy? Too co-dependent? I’ve written extensively about how to set your price, and the problem with sliding scales. I’ve also interviewed the person who I think is the smartest on the “Pay What You Can” model. Today I want to […]
Compassion In All Directions
This is a guest post by Andrea J. Lee in the Do No Financial Harm series. Andrea is a leader at the intersection of coaching and small business. She’s contributed to numerous coaching associations and organizations, both public and private, since 2001, and plays an active role in shaping the programs of other coaching leaders internationally. […]
Why I Won’t Take the “Do No Financial Harm” Pledge
This is a guest post by Grace Judson in response to the Do No Financial Harm topic. Grace creates content that connects for her clients, helping them develop powerful messages by understanding their clients’ experiences and the language they use to describe that experience. Her most recent offering is a free e-course called 12 Ways to […]
Lessons From An Underdog Junkie
This is a guest post from Adam King, and is part of a series of guest posts based on Is It Possible to Do Financial Harm to a Client? A few years ago, I was diving head first into a transition. I was desperately seeking a way to integrate my offline business into the digital […]
Who’s Responsible Here? Everyone.
This is a guest post from Kate Swoboda of Your Courageous Life in response to my call for guest posts on the topic Is It Possible to Do Financial Harm to a Client? Kate is a lover of the a-ha moments, ferociously supportive when people feel stuck, and relentlessly committed to the idea that you exist […]
Does This Sacred Selling Thing Really Work?
I’ve been teaching Sacred Selling for years, in various forms. Hundreds of people have been through the live seminar version, previously called the Sacred Moment, and now folks are completing the live telecourse version. I just wanted to put this post up so that folks who have participanted, or who have taken similar courses in the […]