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	<title>Comments on: When People Love You But Aren&#039;t Buying</title>
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	<link>http://www.heartofbusiness.com/love-no-buy/</link>
	<description>When you want to make a difference, but need to make a profit.</description>
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		<title>By: Mark Silver</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1802</link>
		<dc:creator>Mark Silver</dc:creator>
		<pubDate>Thu, 12 Nov 2009 17:50:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1802</guid>
		<description>@Karl- Right on! And the short answer is: was I still scared when launching my most recent product? Yes. :) Check this out:
&lt;a href=&quot;http://www.heartofbusiness.com/the-missing-ingredient-before-you-launch-a-new-offer/&quot;&gt;The Missing Ingredient Before You Launch&lt;/a&gt;

@Susan- Not such an exciting story, but why go into details?

Good synchronicity! I think we&#039;re on the same page there. And having grown up in retail, I&#039;m not sure it&#039;s always easier to sell physical products.

@Andrea- Woo-hoo! I hope it&#039;s a slam-dunk for you.</description>
		<content:encoded><![CDATA[<p>@Karl- Right on! And the short answer is: was I still scared when launching my most recent product? Yes. <img src='http://www.heartofbusiness.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Check this out:<br />
<a href="http://www.heartofbusiness.com/the-missing-ingredient-before-you-launch-a-new-offer/">The Missing Ingredient Before You Launch</a></p>
<p>@Susan- Not such an exciting story, but why go into details?</p>
<p>Good synchronicity! I think we&#8217;re on the same page there. And having grown up in retail, I&#8217;m not sure it&#8217;s always easier to sell physical products.</p>
<p>@Andrea- Woo-hoo! I hope it&#8217;s a slam-dunk for you.</p>
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		<title>By: Andrea Travillian</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1801</link>
		<dc:creator>Andrea Travillian</dc:creator>
		<pubDate>Thu, 12 Nov 2009 16:51:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1801</guid>
		<description>Perfect timing!  I am working on a new offering and this really helped me fine tune the marketing and allowed me to double check the content!

Thanks!
.-= Andrea Travillian&#180;s last blog ..&lt;a href=&quot;http://smartstepomaha.wordpress.com/2009/10/27/more-reason-to-invest-today/&quot;&gt;More reason to invest today!&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Perfect timing!  I am working on a new offering and this really helped me fine tune the marketing and allowed me to double check the content!</p>
<p>Thanks!<br />
<span class="cluv"> Andrea Travillian&#180;s last blog ..<a href="http://smartstepomaha.wordpress.com/2009/10/27/more-reason-to-invest-today/">More reason to invest today!</a> </span></p>
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		<title>By: Susan Fuller</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1800</link>
		<dc:creator>Susan Fuller</dc:creator>
		<pubDate>Thu, 12 Nov 2009 16:35:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1800</guid>
		<description>I don&#039;t know as I really want to know how your right foot cracked the bathroom sink. LOL

Tackling plumbing is brave. Not quite there myself but I&#039;m really expert on replacing shingles on the side of the house. Have also become a fan of wood hardener (who knew there was such a thing?) and not such a fan of wood filler (nasty, nasty stuff).

I love synchronicity. Just this morning I was thinking about writing an article on taking the lessons of selling physical products (so much easier in so many ways) to information and service products.

Not really so different when it comes right down to it....concrete problems with concrete client centered solutions but I think it helps to think about information and services as if they were shoes or cribs or hardware.
.-= Susan Fuller&#180;s last blog ..&lt;a href=&quot;http://newnichefinder.com/online_market_research/new-niche-finder-on-stats-tracking&quot;&gt;New Niche Finder on Stats &amp; Tracking&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t know as I really want to know how your right foot cracked the bathroom sink. LOL</p>
<p>Tackling plumbing is brave. Not quite there myself but I&#8217;m really expert on replacing shingles on the side of the house. Have also become a fan of wood hardener (who knew there was such a thing?) and not such a fan of wood filler (nasty, nasty stuff).</p>
<p>I love synchronicity. Just this morning I was thinking about writing an article on taking the lessons of selling physical products (so much easier in so many ways) to information and service products.</p>
<p>Not really so different when it comes right down to it&#8230;.concrete problems with concrete client centered solutions but I think it helps to think about information and services as if they were shoes or cribs or hardware.<br />
<span class="cluv"> Susan Fuller&#180;s last blog ..<a href="http://newnichefinder.com/online_market_research/new-niche-finder-on-stats-tracking">New Niche Finder on Stats &amp; Tracking</a> </span></p>
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		<title>By: Karl Staib - Work Happy Now</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1799</link>
		<dc:creator>Karl Staib - Work Happy Now</dc:creator>
		<pubDate>Thu, 12 Nov 2009 15:36:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1799</guid>
		<description>I think that I&#039;ve been creating products that I needed when I was unhappy at work. The problem is not everyone else feels the same way. I need to do a better job of understanding what my people need and deliver it.

I&#039;m going to try top 5 problems list right now.

Were you still scared when launching your first product?
.-= Karl Staib - Work Happy Now&#180;s last blog ..&lt;a href=&quot;http://www.workhappynow.com/2009/11/nothing-is-100-percent/&quot;&gt;Nothing is 100%&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>I think that I&#8217;ve been creating products that I needed when I was unhappy at work. The problem is not everyone else feels the same way. I need to do a better job of understanding what my people need and deliver it.</p>
<p>I&#8217;m going to try top 5 problems list right now.</p>
<p>Were you still scared when launching your first product?<br />
<span class="cluv"> Karl Staib &#8211; Work Happy Now&#180;s last blog ..<a href="http://www.workhappynow.com/2009/11/nothing-is-100-percent/">Nothing is 100%</a> </span></p>
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		<title>By: Mark Silver</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1798</link>
		<dc:creator>Mark Silver</dc:creator>
		<pubDate>Thu, 12 Nov 2009 14:03:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1798</guid>
		<description>Thanks everyone, for coming by even though you knew I wasn&#039;t going to be here until today. We had a fabulous, busy, exhausting, lovely tremendous inspiring celebratory first birthday with the twins.

And now back to work. Thank goodness I love you all so much.

@Michael- You might call that, &quot;true grit.&quot; ;)

@Judy- My office supply fetish hasn&#039;t gone away. But, I&#039;m not always as aware of it these days. I&#039;m sure it will come back.

And when the gel pens came out, I was in heaven.

@Marti- You&#039;ve got everything you need! If you can, keep working it at our new improved &lt;a href=&quot;http://www.thebusinessoasis.com&quot;&gt;Oasis&lt;/a&gt;. The community is here to help.

@Jennifer- It&#039;s so true- I don&#039;t care about your services either- even though they totally kick-butt and helped me in tremendous ways- but then, I knew what you would do for me and my office.

I know, that six-month course was a push. I just didn&#039;t believe people would jump into a full-year course. But I was wrong. Thank goodness.

@Akemi- I know. Sometimes I feel like I just keep repeating myself, but finding new and interesting ways to shine the light. I&#039;m glad you liked it so much.

@Daniel- Exactly! In working with other artists on this issue, it often reaches into the higher level needs, on Maslow&#039;s chart. Such as the need for peace, or beauty, or connection to nature, or... depends a lot on the jewel your heart carries and what kind of art you make.

@Alice- Aha! Another office fetish person! We&#039;re coming out of the woodwork!</description>
		<content:encoded><![CDATA[<p>Thanks everyone, for coming by even though you knew I wasn&#8217;t going to be here until today. We had a fabulous, busy, exhausting, lovely tremendous inspiring celebratory first birthday with the twins.</p>
<p>And now back to work. Thank goodness I love you all so much.</p>
<p>@Michael- You might call that, &#8220;true grit.&#8221; <img src='http://www.heartofbusiness.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>@Judy- My office supply fetish hasn&#8217;t gone away. But, I&#8217;m not always as aware of it these days. I&#8217;m sure it will come back.</p>
<p>And when the gel pens came out, I was in heaven.</p>
<p>@Marti- You&#8217;ve got everything you need! If you can, keep working it at our new improved <a href="http://www.thebusinessoasis.com">Oasis</a>. The community is here to help.</p>
<p>@Jennifer- It&#8217;s so true- I don&#8217;t care about your services either- even though they totally kick-butt and helped me in tremendous ways- but then, I knew what you would do for me and my office.</p>
<p>I know, that six-month course was a push. I just didn&#8217;t believe people would jump into a full-year course. But I was wrong. Thank goodness.</p>
<p>@Akemi- I know. Sometimes I feel like I just keep repeating myself, but finding new and interesting ways to shine the light. I&#8217;m glad you liked it so much.</p>
<p>@Daniel- Exactly! In working with other artists on this issue, it often reaches into the higher level needs, on Maslow&#8217;s chart. Such as the need for peace, or beauty, or connection to nature, or&#8230; depends a lot on the jewel your heart carries and what kind of art you make.</p>
<p>@Alice- Aha! Another office fetish person! We&#8217;re coming out of the woodwork!</p>
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		<title>By: Alice Brock</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1797</link>
		<dc:creator>Alice Brock</dc:creator>
		<pubDate>Wed, 11 Nov 2009 19:07:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1797</guid>
		<description>Okay, this is a bit of an aside, but I just had to concur with Judy: Pilot .5 mm aqua gel pens, YES! Gotta&#039; love those office supply stores.

Yours in writing implements, Alice</description>
		<content:encoded><![CDATA[<p>Okay, this is a bit of an aside, but I just had to concur with Judy: Pilot .5 mm aqua gel pens, YES! Gotta&#8217; love those office supply stores.</p>
<p>Yours in writing implements, Alice</p>
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		<title>By: Daniel Sroka</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1796</link>
		<dc:creator>Daniel Sroka</dc:creator>
		<pubDate>Wed, 11 Nov 2009 18:59:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1796</guid>
		<description>Ah, serendipity. I&#039;ve had a similar conversation twice in two days, and then I see this post which describes it all in detail! It&#039;s always the core of any business: how do you solve a problem/need for your customer. Sounds easy, but it can be a real challenge getting to the heart of what your customer really needs.

I am an artist, and I might just think &quot;oh, my customers want art for their walls.&quot; But no, very few people wake up and think to themselves &quot;gosh, I need to pick up some milk, sandpaper, and some art for the livingroom.&quot; So the challenge is, what is their problem that my art can solve.

The quest continues!
.-= Daniel Sroka&#180;s last blog ..&lt;a href=&quot;http://feedproxy.google.com/~r/danielsroka/~3/gm8MiELqhoc/how-coding-my-website-improves-my-art.htm&quot;&gt;how coding my website improves my art&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Ah, serendipity. I&#8217;ve had a similar conversation twice in two days, and then I see this post which describes it all in detail! It&#8217;s always the core of any business: how do you solve a problem/need for your customer. Sounds easy, but it can be a real challenge getting to the heart of what your customer really needs.</p>
<p>I am an artist, and I might just think &#8220;oh, my customers want art for their walls.&#8221; But no, very few people wake up and think to themselves &#8220;gosh, I need to pick up some milk, sandpaper, and some art for the livingroom.&#8221; So the challenge is, what is their problem that my art can solve.</p>
<p>The quest continues!<br />
<span class="cluv"> Daniel Sroka&#180;s last blog ..<a href="http://feedproxy.google.com/~r/danielsroka/~3/gm8MiELqhoc/how-coding-my-website-improves-my-art.htm">how coding my website improves my art</a> </span></p>
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		<title>By: Akemi - Yes to Me</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1795</link>
		<dc:creator>Akemi - Yes to Me</dc:creator>
		<pubDate>Wed, 11 Nov 2009 18:56:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1795</guid>
		<description>Ah, two 11/11 boys! Happy B-day!!
I like the way how you pull together the story of your sons, the hardware store and business development. It really boils down to understand potential customers&#039; needs and wants and putting it out as benefits (not just features) in the marketing, but I enjoyed the way you described it.

Blessings,
Akemi
.-= Akemi - Yes to Me&#180;s last blog ..&lt;a href=&quot;http://yes-to-me.com/2009/11/10/darkworkers/&quot;&gt;Darkworkers&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Ah, two 11/11 boys! Happy B-day!!<br />
I like the way how you pull together the story of your sons, the hardware store and business development. It really boils down to understand potential customers&#8217; needs and wants and putting it out as benefits (not just features) in the marketing, but I enjoyed the way you described it.</p>
<p>Blessings,<br />
Akemi<br />
<span class="cluv"> Akemi &#8211; Yes to Me&#180;s last blog ..<a href="http://yes-to-me.com/2009/11/10/darkworkers/">Darkworkers</a> </span></p>
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		<title>By: Jennifer Hofmann</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1794</link>
		<dc:creator>Jennifer Hofmann</dc:creator>
		<pubDate>Wed, 11 Nov 2009 17:47:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1794</guid>
		<description>This article validates the resistance I feel to airy-fairy and kick-butt services alike. As a customer, I don&#039;t *care* about your services, but I do care about what they give me.

I&#039;m thrilled you&#039;re moving to a 1-year model for the OTM course, Mark. The 6-month version was a great experience for me, yet it took longer than that to see results. Way to go!
.-= Jennifer Hofmann&#180;s last blog ..&lt;a href=&quot;http://www.inspiredhomeoffice.com/gone-and-done-it&quot;&gt;Gone and done it&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>This article validates the resistance I feel to airy-fairy and kick-butt services alike. As a customer, I don&#8217;t *care* about your services, but I do care about what they give me.</p>
<p>I&#8217;m thrilled you&#8217;re moving to a 1-year model for the OTM course, Mark. The 6-month version was a great experience for me, yet it took longer than that to see results. Way to go!<br />
<span class="cluv"> Jennifer Hofmann&#180;s last blog ..<a href="http://www.inspiredhomeoffice.com/gone-and-done-it">Gone and done it</a> </span></p>
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		<title>By: Marti Wegner</title>
		<link>http://www.heartofbusiness.com/love-no-buy/#comment-1793</link>
		<dc:creator>Marti Wegner</dc:creator>
		<pubDate>Wed, 11 Nov 2009 16:42:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.heartofbusiness.com/?p=4559#comment-1793</guid>
		<description>Mark, Good article, good reminder:  Focus on what &quot;they&quot; want to achieve.

Wish I could take Moneyflow all over again!  (And maybe I will someday.)

Happy Birthday to all of you!
Love,
Marti</description>
		<content:encoded><![CDATA[<p>Mark, Good article, good reminder:  Focus on what &#8220;they&#8221; want to achieve.</p>
<p>Wish I could take Moneyflow all over again!  (And maybe I will someday.)</p>
<p>Happy Birthday to all of you!<br />
Love,<br />
Marti</p>
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