The Sacred $ales Intensive Series
In seven sessions over six weeks, Transform your selling into a sacred and effective part of your business.
Starts May 10, 2005.
Each moment of sale is a turning point in your business. Each time someone decides to buy from you, your business moves forward. That sacred moment carries a lot of responsibility.
Yet, most business owners stumble their way through the sales conversation. Over time, you may find yourself more or less comfortable, but perhaps you wonder if you really needed to let a particular prospect "get away."
Most attempts you've had at selling have probably swung between feeling like a doormat while trying to be nice and gentle, versus using strong-arm or slick techniques that may or may not get the sale, but leave you and your prospect feeling slimy.
If you are selling your own product or service, you are probably in love with it. It's special, it's important, it really makes a difference for people. It can't be "sold" in normal ways, and yet you have to find a way to get people to say "Yes" so they can actually have it. And, not incidentally, so your business can be healthy.
Treating the sale as sacred means being strong, clear and assertive, but it also means being open-hearted, connected, and truly in service to the other person.
"After working with Mark, I was surprised to find I was now the person in my organization most comfortable with handling money.
You have to understand that money was the issue I felt the most dysfunctional about when I came to Heart of Business™.
I was placed in charge of a new fundraising initiative that has been pivotal for our program, and I've brought in more than $40,000 in the last three months."
Kris Roehling, Atlanta, GA
Here are my intentions for you in the Sacred $ales Intensive:
- You become comfortable and confident in the sales conversation.
- You close more sales with a "Yes!" from your prospects.
- You feel great about yourself and your business when you do get an appropriate "No."
- You heal any issues you have about selling, so you are free to find your most natural sales approach.
- Your business becomes a much more powerful vehicle for service in the world, as more people experience what you provide.
To achieve these intentions, there are six major parts to the sales conversations, and we'll cover over six of them in detail:
The first three happen before the conversation takes place:
- Crafting your offer. So many times, we are trying to sell something that we love, but we haven't really crafted it to fully meet the needs, perceived and actual, of the customer. When your offer is crafted and packaged to meet them, they want it, plain and simple.
- Finding your right price. Are you, like most business owners, setting your price by comparison to the market? Comparison doesn't work, because it's too easy for your fears and insecurities to come into play. Instead, you can find your heart-centered resonant price, which is the one you are happy to receive, and your customer is happy to pay.
- Getting clear on your details. Even with the perfect offer, and your right price, you must be clear on the details of your own sales process. If you aren't, you can stumble or stutter at the critical moment, which creates doubt in the mind of your prospect. This doubt undermines the trust you've built, and you can lose sales this way, even after they've said "Yes."
With these foundational pieces in place, your attention is off of you and on your prospect. You can now be present and open-hearted for the sales conversation, which consists of the next three:
- Connection. If you are going to be in service to someone, you have to be connected with each other. How do you keep your eye on a goal-oriented conversation like a sale, and yet still keep your heart open? We cover it, here.
- Questions. In sales, this portion is usually termed "objections." But, in reality, the prospect is not objecting to anything- they are asking questions. You need to anticipate the most common and difficult questions, and, at the same time, you need to be able to sense what are the underlying, unspoken subtle questions in the heart. You'll learn to trust the perceptions of your own heart to give you information that can help you appropriately, and with integrity, close a sale.
- Agreement. Every sale is, at the heart, an agreement. You need to be able to ask for clear agreements that help both you and the prospect feel cared-for. When you feel fully connected, and all the questions have been answered, if you don't ask for, and come to, an agreement, there is no sale. In this topic I'll help you face some of the biggest stopping places in your heart, and how to walk through them with strength and certainty.
With these six topics plumbed in-depth, and practiced, your whole attitude and approach will transform, and your effectivness with sales will go sky-high.
"I've been incredibly busy, and will bill more than double what I've billed any previous December. I believe this is because a change in attitude on my part, stemming from my work with you, has allowed my relationships with clients to be easier and more natural. Yay!" Susan Pomeroy, Richmond, CA
You can sell easily when you know what to do, and you are full of integrity and love. In this class you will be immersed in integrity and love, and you will be walked through the information, so you can actually apply it.
The sessions are spaced closely together- one a week- plus one additional meeting per week with a buddy, so that you have tons of support to actually see progress. Plus recordings of each session, plus the workbook... you get a lot. In fact-
Here's what you get:
- Seven group sessions with only eight participants. Each will last between 90 minutes and 2 hours, giving us some padded time to make sure all questions get answered. The small size of the group, plus the length and frequency of the session assures that you will get the personal feedback and attention you need to make huge changes.
Class dates: Tuesdays, 10am-noon pacific time.
New start date! May 10, 17, 24, 31, and June 7, 14, 21 2005.
By telephone conference call.
- CD recordings of all classes. You will have this class forever, enabling you to return to it again and again as your business evolves.
- A buddy between classes. You get one-on-one support from your classmates to actually apply the lessons. There is no better way to learn something than to help someone else to learn it, and by taking the time to help each other out one-on-one, you integrate the material in a very powerful way.
- A complete workbook. The Sacred $ales workbook has all topics fully explained, with fully-guided exercises. This means you can just stay present during the class, and not worry about taking notes.
- Email support and discussion. A unique email list will be created just for the group, so that your sharing, insights, and support can take place every day that you need it.
- Plus: Free class! As a bonus, everyone who registers will get a free copy of the Unveiling Your Jewel™ audio class. This class will help you connect with the spiritual core of your business, and help your heart to make your selling truly sacred.
- Plus: A money-back guarantee. Because you are taking a big enough risk just being in business for yourself!
The price.
I used my own resonant pricing exercise with my wife's help, because it was the only way I could feel good about it. My mind kept going between outlandishly expensive, and ridiculously cheap.
The price we landed on was $600, in three payments of $200 each. Pay $200 when you register, pay $200 May 10th, and pay $200 June 1st. And then spend the rest of the year closing sales and earning back 10-100 times that amount.
Early registration discount! I've actually extended the early-registration discount, and increased it-
$100 off if you apply by May 1st and finish registration when I send you the link.
If your heart resonates with this class at all, please fill out the application. It's important to me that if you are the right person, that you are in.
my best to you,
Mark
Thank you! Once I receive your application, I will be contacting you shortly. Once a space is confirmed for you, I will send you an email with a link to the payment page.