We took a risk with one of our most popular courses. We lowered the price dramatically, and increased the number of seats in a big way.
And sold it out in about three weeks, before the early-bird.
The results beat out what we expected, and yet not entirely unexpected. What did we do? How did it work?
And, how can you apply some or all of the principles in your own business?
Freewheelin’ Q&A on Filling a Course
with Mark Silver and Kate Williams
The discussion was a bit over an hour, and file is about 30 meg.
Filling a Course
Option-click (Mac)/ Right-click (PC) to download.
And let’s continue the discussion here. There were some challenging issues brought up, and I’d love to dig in compassionately.