3 Remedies for Over-Giving to Clients
“Dad, I don’t want this.” I turned and then quickly reached out my hand to take the half-chewed whatever-it-was from my son Sam. He went running out into the yard as I stared at the glistening wet pile of yuck in my hand. Well, it’s better than having him spit it out on the floor. […]
Deadline for Article Writing
Next week Heart-Centered Article Writing begins. It’s a fun course, demanding, but fun. I think you’ll enjoy the heck out of it. Even more you’ll enjoy getting articles written. And even more than *that* you’ll enjoy seeing those article go out and have an impact on people, and bring results back to your business. A […]
Why Your Ideal Clients Don’t Want To Hear About What You’ve Got To Offer
When you’re sitting on the most incredible gift in the world, hoping for someone to hire you, it can feel kinda lonely and frustrating watching potential clients pass you by, with no clear way to establish a genuine connection. I mean, sure there are other great modalities out there. But it’s obvious (isn’t it?) that [insert […]
Just Like a Client Session
I was sitting in there in the office, and she handed me the article. “Here, this explains what I want you to know pretty well.” It wasn’t an article she had written, it was from a colleague of hers. In the same town. On the one hand I know we’re not really into the concept […]
Beyond Just Answering Questions
Earlier this week we talked about how just answering your clients’ questions is a great way to easily and consistently create content. There’s something else that using your clients’ questions to create content does for you. Inspiring. Timeless. Totally boring. You know those amazing little droplets of wisdom like “Love is the answer.” or “Baby […]
A Supermarket Adventure To Get Back In the Flow
It’s an election year in the U.S. and an Olympic year around the globe. That means dollars invested in marketing have gone up. Way up. Unfortunately that means marketing message inundation interrupting you every day. It’s great to have strategic alliances and create partnerships with causes that make a difference in the world, but what […]
Coming Up With Content Easily And Consistently
Although the newspaper industry may be struggling, it’s still very impressive what they continue to do. Day after day, every newspaper in the country turns out hundreds of column inches of writing, tens of thousands of words. Often from the same handful of writers. Where do they get all those story ideas, day after day? […]
Do You Really Need To Write Articles?
When I was a kid, I watched my dad sketching out ads every week. Every week, 52 of ’em in a year, the family store would run an ad in the Washington Post. Long lists of names and numbers. It was only after I was an adult that my dad let me know those ads […]
Meandering out of the Multi-Week Business Blues
I was on a call with some folks in the Heart of Business community recently, and nearly every one of them mentioned that there were two things that happened at the same time. One was that they landed in a multi-week experience of depression, funk, the blues… The second was that they dropped their daily […]
Enjoying Running After Hating It
I don’t exactly remember how, but I know why I joined the cross country team in seventh grade. I didn’t know what else to do, and my friends were doing it. What followed was 5 years of agony, embarrassment, and awkwardness. Seventh, eighth, ninth, tenth and eleventh grades I continued to run, even though I […]