This is an issue that I’ve seen a lot of, and our clients over the years bring it up time and again, just like a client did recently. In essence, she told us that a lot of her clients really wanted what she was about to offer, so she then offered it… and despite, everything, after a week or more, still had just a very small handful of sign-ups.
What’s going on? I want to talk about this, and what I call “ethical use of urgency,” including a personal story from my experience as someone signing up for an offer.
Here ya go. Also, I was squinting a little bit, because it had been a few weeks without bright sunshine, and I couldn’t resist being outside, even if it is February!
Can you see yourself adding in ethical urgency, in the ways I’ve described? What would it look like for you? Questions? Pushback?
With love,
Mark Silver, M.Div.
Heart of Business, Inc.
Every act of business can be an act of love.
Our Learning Community is about to re-open.
Here’s the deal: People jump into business development, but are then pushed to get things done quickly, without any container for healing at all.
Or, they take on healing, but the healing container, as good as it might be, has no awareness of how to develop a business.
People come into our community, and then settle into the healing process while also developing their business. The result? Their businesses develop beautifully, without hurting their hearts. Our members gain sovereignty, clarity, love, and their businesses are surprisingly strong.
Yes, we do cry together on calls. But we also get into the nitty-gritty of how to actually make your business work.
When we re-open, which may be this Saturday, we’ll be accepting new members for about two weeks. And there will only be fifty spots for new folks
I want to encourage you to jump in with us, to develop your business with heart, and with the nitty-gritty, both.






